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OMEGA ‘De Ville Butterfly’ Launch

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OMEGA ‘De Ville Butterfly’ Launch

DDP, Seoul

October, 2014

To celebrate the launch of De Ville Butterfly, the swiss watchmaker OMEGA has opened a luxurious and elegant exhibition at DDP. The identity of this event was expressed with butterflies projected on the wall. Thousands of LED roses were installed in the grass park outdoor. The LED roses remained after the event for visitors to enjoy.

BIMOS 2014 Lexus

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BIMOS 2014 Lexus
Bexco, Busan

June, 2014

Lexus expressed their brand strategy, ‘hybrid’ and ‘performance’ at the Busan Motor Show 2014. Patterns and lightings highlighted its future-oriented brand technology, and hybrid technology was delivered through a separate space where visitors experienced video performance.

The New S-Class Launch

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The New S-Class Launch
World Cup Stadium, Seoul

July, 2013

Mercedes-Benz installed the ‘S-class Arena’ on the Seoul World Cup Pyeonghwa (Peace) Park. With the theme ‘THE GREATNESS,’ the harmony of tradition, art, and cutting-edge technology is expressed in an overlapping layered structure. The interior driveway used lightings to emphasize the magnificence of the event.