G-Star 2014 NAVER

G-Star 2014 NAVER Game

Bexco, Busan

November, 2014

NAVER Corp. has prepared a B2B event to promote Naver App Store to their business partners. The fabric-enclosed exterior aroused curiosity, and rooms with hidden doors open to different themes such as arcades, sauna, camping grounds, and airplanes, and provided a business space with the joy of viewing the Naver App Store in the independent meeting room.

2014 ASEAN Republic of Korea Commemorative Summit

2014
Bexco, Busan
November, 2014
The ASEAN-Republic of KOREA Commemorative Summit ran an exhibition of traditional-cultural contents, with Hanok as a motif, according to their slogan, ‘BUILDING TRUST BRINGING HAPPINESS.’ Preserving the texture of fabric, Hanji, and the ink-wash paintings(Sumookhwa), the event presented the unique warmth of Korea to the participants of the ASEAN-Republic of KOREA Commemorative Summit.

OMEGA ‘De Ville Butterfly’ Launch

OMEGA ‘De Ville Butterfly’ Launch

DDP, Seoul

October, 2014

To celebrate the launch of De Ville Butterfly, the swiss watchmaker OMEGA has opened a luxurious and elegant exhibition at DDP. The identity of this event was expressed with butterflies projected on the wall. Thousands of LED roses were installed in the grass park outdoor. The LED roses remained after the event for visitors to enjoy.

BIMOS 2014 Lexus

BIMOS 2014 Lexus
Bexco, Busan

June, 2014

Lexus expressed their brand strategy, ‘hybrid’ and ‘performance’ at the Busan Motor Show 2014. Patterns and lightings highlighted its future-oriented brand technology, and hybrid technology was delivered through a separate space where visitors experienced video performance.

The New S-Class Launch

The New S-Class Launch
World Cup Stadium, Seoul

July, 2013

Mercedes-Benz installed the ‘S-class Arena’ on the Seoul World Cup Pyeonghwa (Peace) Park. With the theme ‘THE GREATNESS,’ the harmony of tradition, art, and cutting-edge technology is expressed in an overlapping layered structure. The interior driveway used lightings to emphasize the magnificence of the event.