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Korea House bibigo

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Korea House

bibigo

KOREA HOUSE PARIS, FRANCE

JULY 2024

CJ bibigo has set up a store in the outdoor garden of Korea House in Paris, the host city of the 2024 Paris Olympics, with the concept of a traditional Korean market.

Offering set menus featuring tteokbokki, dumplings, rice balls, and hot dogs, the store introduced the authentic flavors of K-Food to a global audience. The experience was further enriched by recreating the atmosphere of a Korean market, complete with traditional rooftops, signage, and ambiance, allowing visitors to immerse themselves in a slice of Korea in the heart of Paris.

BIMOS 2024 Renault Korea

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BIMOS 2024

Renault Korea

BEXCO, BUSAN

JUNE 2024

Renault Korea participated in the Busan Mobility Show with a minimized exhibition pavilion, creating a spacious vehicle experience zone featuring its first new model in four years. The pavilion was designed as a sophisticated and modern space with glass walls over five meters high. The large Renault emblem and the simple, intuitive arrangement of LED lighting introduced a fresh look to the mobility show exhibition.

SIBF Sojeon Seolim

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SIBF

Sojeon Seolim

COEX Hall C, seoul

june 2024

Sojeonseolim participated in the Seoul International Book Fair for the first time, presenting a reading promotion campaign under the theme “Reading People.” The exhibition space was designed to recreate a curated bookshelf, allowing visitors to easily explore and engage with books from both inside and outside. A frame structure combined with fabric elements created a welcoming and open environment, encouraging a relaxed and immersive reading experience.

YSL Loveshine Factory

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YSL

Loveshine Factory

SEONGSU, SEOUL

APRIL, 2024

Yves Saint Laurent Beauty opened the Love Shine Factory pop-up store in Seongsu for the Love Shine line. Designed with a beauty factory concept, the space maximized vibrant colors and featured mirrored photo zones for an immersive visual experience. Visitors could enjoy a range of interactive zones, including personal color testing, a display of the new Candy Glow collection, product trials, and a lucky slot machine event.

The Memory of Dream

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The Memory of Dream

COEX D HALL, SEOUL

FEBRUARY, 2024

There is no same single experiences at this world.
Even if we are in the same place at the same time, some people remember that moment with light and others like scent.
We will make one space that contains all those senses.

LG ELECTRONICS Another Saigon

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LG ELECTRONICS

Another Saigon

HO CHI MINH, VIETNAM

DECEMBER, 2023

Another Saigon is a customer experience space in Ho Chi Minh City, Vietnam, where demand for premium products is rapidly growing, particularly among the younger “Doi Moi” generation. Spanning five floors, the space allows visitors to experience the unique value and convenience of LG appliances. It features an ESG Zone showcasing LG’s sustainability efforts, an Objet Collection Zone offering a differentiated customer experience through interior design, and a MoodUP Stage where visitors can change refrigerator colors using the LG ThinQ app.

PONY the timless

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PONY

the timeless

HYUNDAI MOTOR STUDIO, SEOUL

DECEMBER, 2023

In the second half of 2023, the exhibition “Pony’s Time” at Hyundai Motorstudio Seoul received great attention and acclaim. The exhibition has been renewed with a fresh approach, modifying the display methods of key content to present a new image for Hyundai Motorstudio Seoul. To emphasize the heritage of the Pony, long fabric banners extending from ceiling to floor were used, while the contrast between blue and white colors was employed to highlight the meeting of past and present.

VOLVO EX 30 Pop-up Store

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VOLVO EX30

Pop-up Store

SEONGSU, SEOUL

NOVEMBER, 2023

The Volvo pop-up store, “Unbox Your EX30,” has opened at Peaches D8NE in Seongsu. This event was designed to celebrate the domestic launch of the premium electric SUV, EX30. Visitors can explore the actual EX30 model and pass through a large steering wheel-shaped gate, symbolizing the vehicle’s design. The space offers various interactive experiences that highlight the strengths of Volvo cars and electric mobility.

G-Star 2023 WEMADE

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G-Star 2023 WEMADE

BEXCO, BUSAN

NOVEMBER, 2023

As the main sponsor of G-Star 2023, Wemade hosted a variety of events, including hands-on demos of two upcoming titles, live performances, and a dynamic lighting drone show, offering visitors an engaging and immersive experience.

The large-scale exhibition space, spanning 200 booths, featured playable demos of Wemade XR’s MMORPG Legend of YMIR and the baseball game Fantastic 4 Baseball. Additionally, an outdoor Night Crows pop-up exhibition was set up, further enriching the event experience.

LDF House Myeongdong

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LDF House

Myeongdong

myeongdong, seoul

oct 2023

An attractive flagship store in the middle of Myeong-dong’s lively streets was opened by LDF with a red colored facade and rooftop hot air balloon lift. With the concept of “REVERSE: Real Duty Free Universe,” which is full of burdenless and endless joy, we have created a brand space that is distinctive by combining digital and shopping experiences.