CJ HATBAHN

Pop-up Store

SEONGSU, Seoul

OCTOBER, 2022

We opened a ‘Rice Storage School’ with a “three-free curriculum” where you can learn three elements of eating instant rice with confidence. Like the actual school, there was a program to learn positive information about instant rice, such as the principle of rice extract, safe containers, and the secret of expiration date under the theme of science class, art class, and health class.